The purpose of this study is to investigate the difference of tourist motivation according to demographic characteristics and usage patterns of tourists visiting Jurisan circumference, to examine relationship between tourism motivation and satisfaction,satisfaction and behavioral intention,In order to accomplish the purpose of the study, we selected the Jirisan Dulerig Walk Course and conducted a survey from May 8th to 23rd, 2017 to the visitors. The collected data were subjected to data coding, and the reliability and validity of the basic analysis, factor analysis, and measurement tools were verified using SPSS WIN 20.0,and the independent sample difference test (t-test) One-way ANOVA, and regression analysis. The results of hypothesis testing through empirical analysis are as follows. First, it was found that there was a significant difference in the difference of tourism motivation according to the demographic characteristics (gender, age, occupation, education) of tourists only in age and occupation. The hypothesis that there would be a difference was partially adopted. Second, it was found that there was a significant difference only in the pre-recognition,the number of visits, the accompanying type, and the visiting course in the verification of the difference of the tourist motive according to the use behavior of tourists. The hypothesis was partially adopted. Third, there was a significant positive relationship between tourist motivation and overall satisfaction with walking tour sites in Jurisan. Particularly, three factors such as daily escape, natural pursuit, and self 一 fulfillment, which were adopted as factors of tourism motivation, were found to have a significant effect on overall satisfaction,and cultural and natural learning, And there was a positive (+) relationship between the overall satisfaction level and the revisit inquiry level. Finally, overall satisfaction and recommendation intention also showed a positive (+) relationship. The theoretical implications of this study are as follows. First, by conducting an empirical study on the relationship between usage behavior, tourist motivation, satisfaction,return visit, and recommendation intention for tourists who do not have been covered in the previous research, It is important to provide basic data on the market segmentation considered and the marketing approach to meet their various needs. Second, it shows that there are differences in tourism motivation according to demographic characteristics and usage patterns, and it shows that they support the previous research results. Third, it shows that there is a significant relationship between tourism motivation and overall satisfaction. Finally, overall satisfaction was found to have a significant relationship with revisit inquiry and recommendation, indicating that it supports the previous research results. The management implications of this study are as follows. First, there are differences in tourism motivation according to the demographic characteristics of tourists. According to the results of the post - analysis, there is a difference in the purpose of visiting according to the age groups such as the 50 's and the 20' s, and different strategies should be implemented to give tourist motivation according to the age group of tourists. Second, there was a difference in the motivation of tourists according to the usage patterns of tourists (prior knowledge, visiting frequency, accompanying type,visiting course). The higher the number of visits, the higher the number of visits to the Jirisan circumference for the purpose of daily escape and self 一 fulfillment. In the visiting course, there was a difference in all items except self 一 achievement, An appealing strategy should be presented. Third, among the motivations of tourism,daily escape, natural pursuit and self 一 fulfillment have a significant effect on the overall satisfaction, whereas cultural and natural learning and relationship have no significant effect. Various themes and forms of courses should be reconstructed through the development of contents and programs based on natural resources. Finally, overall satisfaction has a significant effect on the behavioral intention, so it should be actively encouraged to revisit tourists satisfaction and to target potential tourists.