영문목차
Ceneral Editors' Preface=ix
Preface=xi
Acknowledgements=xiv
1. Consumption in history=1
The birth of a consumer society=1
Social emulation=4
The Romantic ethic=10
2. Cultural consumption as manipulation=18
The Frankfurt School=18
The Leavisites=23
Roland Barthes=27
Problems with the cultural-consumption-as-manipulation model=31
3. Cultural consumption as communication=36
Veblen and Simmel=36
Symbolic goods=42
The making of class difference=44
Textual poaching=49
Resistance=51
4. Reading as production=61
Hermeneutics=61
The Constance School: Iser and Jauss=64
Interpretative communities=67
Reading formations=69
5. Cultural consumption: texts=76
From Encoding/Decoding to the 'Nationwide' Audience=76
Cultural consumption of television=81
Reading the Romance=97
Going to the cinema: 'escapism' as social practice=104
6. Cultural consumption in contexts of everyday life=108
Television talk and everyday life=108
Cultural consumption in domestic contexts=113
Cultural consumption in other contexts=119
Nomadic audiences=124
7. Cultural consumption, postmodernism and identities=128
The Althusserian inheritance=128
An introduction to postmodernism and popular culture=131
Postmodern cultural identities=134
Cultural consumption, identities and displaced meaning=140
Thinking cultural consumption and identities historically=144
8. Gramscian cultural studies, popular culture and cultural consumption=149
Gramscian cultural studies and popular culture=149
Cultural consumption: production, textual analysis, consumption=150
Gramscian cultural studies and cultural consumption=163
Bibliography=173
Index=183