영문목차
Preface v
1 Definition, Principles, and Philosophy of Guanxi 1
2 Economic Perspective of Guanxi 41
3 Guanxi and Firm Performance 79
4 Organizational Dynamics and Guanxi 105
5 Guanxi-Based Business Strategies 135
6 Foreign Businesses and Guanxi 159
7 Guanxi, Corruption, and Governance 211
8 Practical Guidelines to Guanxi Cultivation 301
Appendices
Bibliography 371
Index 383
About the Author 397