Foreword1. A History of Media Effects Research Traditions2. Media Effects Theories: An Overview3. The World of News and Politics4. News Framing Theory and Research5. Cultivation Theory, Media, Stories, Processes, and Reality6. Media Priming and Accessibility7. Social Cognitive Theory8. Currents in the Study of Persuasion9. Narrative Effects10. Media Choice and Selective Exposure11. Media and Emotion12. Media, Identity, and the Self13. Media Psychophysiology and Neuroscience: Bringing Brain Science into Media Processes and Effects Research14. Media Violence and Aggression15. Media and Sexuality16. Media Stereotypes: Content, Effects, and Theory17. Eudaimonia as Media Effect18. Advertising Effects and Advertising Effectiveness19. Educational Media for Children20. Media Effects and Health21. Entertainment and Enjoyment as Media Effect22. Video Games23. Psychological Effects of Interactive Media Technologies: A Human?Computer Interaction (HCI) Perspective24. Social Media25. Effects of Mobile Communication: Revolutions in an Evolving Field26. Virtual Reality in Media Effects27. Cross-Cultural Media Effects ResearchIndex