IntroductionChapter One The Rise of GamificationChapter Two Level Up Your LifeChapter Three Grind and PunishmentChapter Four Doing it WellChapter Five The Gamification of GamesChapter Six The Magnificent BribeChapter Seven "I've Done My Research"Chapter Eight The World as GameChapter Nine The Treasury of MeritChapter Ten Escaping SoftlockAcknowledgementsNotesIndex