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General Introduction=1

PART 1. HISTORY=25

Introduction=27

Consumption in early modern social thought/Joyce Appleby=31

The consumer revolution of eighteenth-century England/Neil McKendrick=40

Consumerism and the Industrial Revolution/Ben Fine;Ellen Leopold=42

Traditional and Modern hedonism/Colin Campbell=48

Industrialism, consumerism and power/Zygmunt Bauman=54

The governance of consumption/Alan Hunt=62

Societies of consumers and consumer societies/Martin Purvis=69

PART 2. GEOGRAPHY=77

Introduction=79

Night life/Wolfgang Schivelbusch=87

What's modern about the modern world-system?/Peter J. Taylor=93

The Empire's old clothes/Jean Comaroff=100

Plurality of taste/Michael Wildt=107

The world on a plate/lan Cook and Philip Crang=113

The 'consumption' of tourism/John Urry=117

A new look at gentrification/Paul A. Redfern=122

Urban lifestyles/Sharon Zukin=127

PART 3. SUBJECTS AND IDENTITY=133

Introduction=135

Consumer sovereignty/Simon Mohun=139

The consumer's revolt/Mary Douglas=144

Subculture and style/Dick Hebdige=150

Subcultures or neo-tribes?/Andrew Bennett=152

Consumption and class analysis/Rosemary Crompton=157

The body in consumer culture/Mike Featherstone=163

Commerce and femininity/Rachel Bowlby=168

The three-body problem and the end of the world/Hillel Schwartz=173

PART 4. OBJECTS AND TECHNOLOGY=179

INTRODUCTION=181

The genealogy of advertising/Pasi Falk=185

Where are the missing masses?/Bruno Latour=191

Rodchenko in Paris/Christina Kiaer=193

Toys/Roland Barthes=197

The Hoover in the garden/Roger Miller=199

The two-way mirror/Elaine S. Abelson=203

'We know who you are and we know where you live'/Jon Goss=211

PART 5. THEORY=217

Introduction=219

The gift and potlatch/Marcel Mauss=227

Sacrifices and wars of the Aztecs/Georges Bataille=229

Pecuniary emulation/Thorstein Veblen=233

The philosophy of fashion/Georg Simmel=238

Classes and classifications/Pierre Bourdieu=246

Production, consumption, distribution, exchange(circulation)/Karl Marx=251

The ideological genesis of needs/Jean Baudrillard=255

The practice of everyday life/Michel de Certeau=259

Acknowledgements and Copyright Information=267

Key References=271

Index=279

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Consumption affects every aspect of the contemporary world, from the most intimate moments of everyday life to the great geopolitical struggles that have been set in train by the forces of globalization. Consumer culture has recast the world in its own image, and we are only just beginning to make sense of the enormous social, political, economic, moral, and environmental implications.

By drawing from the arts, humanities, and social sciences, The Consumption Reader presents the history and geography of consumer societies, the social and political aspects of consumer culture, and the discourses and practices of consumption. It focuses in particular on the subjects, objects, spaces, and technologies of consumer societies, and provides an accessible insight into the theoretical debates that surround the interest in consumption and consumerism.

This reader offers an essential selection of the best work on the Consumer Society. The material is arranged to develop the student's knowledge through a logical progression, but it may also be read selectively to aid understanding of key issues, ideas, and authors. Students will appreciate its scope, clarity and ease of use, and the engaging, surprising, and thought provoking manner in which it brings together a diverse range of topics and theoretical perspectives.



This reader offers an essential selection of the best work on the Consumer Society. It brings together in an engaging, surprising, and thought provoking way, a diverse range of topics and theoretical perspectives.

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