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자료명/저자사항
Alibaba : the inside story behind Jack Ma and the creation of the world's biggest online marketplace / Liu Shiying and Martha Avery 인기도
발행사항
New York, NY : Collins Business, c2009
청구기호
381.142092 -A9-1
자료실
[서울관] 서고(열람신청 후 1층 대출대)
형태사항
x, 228 p., [8] p. of plates ; 24 cm
표준번호/부호
ISBN: 9780061672194
제어번호
MONO2200906010
주기사항
Includes index
내용: Introduction: Martial arts moves -- Put up your fists! -- Darkest before dawn -- Two small enlightenments -- Management -- Taobao : a new weapon in Jack Ma's arsenal -- Alipay : a new milestone in e-commerce -- How can you catch a tiger if you don't go into his lair? -- How can you see the rainbow if you don't go out in the rain? -- The personal life and thoughts of Jack Ma -- Keep it up! Reorganization and IPO -- Appendices: Jack Ma's personal chronology (with key events in China's recent histo ...

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영문목차

Contents

Introduction Martial Arts Moves vii

Chapter One Put Up Your Fists! 1

Chapter Two Darkest Before Dawn 15

Chapter Three Two Small Enlightenments 45

Chapter Four Management 85

Chapter Five Taobao: A New Weapon in Jack Ma's Arsenal 117

Chapter Six Alipay: A New Milestone in E-Commerce 137

Chapter Seven How Can You Catch a Tiger if You Don't Go into His Lair? 147

Chapter Eight How Can You See the Rainbow if You Don't Go Out in the Rain? 167

Chapter Nine The Personal Life and Thoughts of Jack Ma 177

Chapter Ten Keep It Up! Reorganization and IPO 191

Appendices:

1. Jack Ma's Personal Chronology (with Key Events in China's Recent History) 199

2. Alibaba Chronology 202

3. Glossary of Names 209

4. Glossary of Terms 214

Index 219

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  • 출판사 책소개 (알라딘 제공)

    An analysis of the multi-billion-dollar Chinese business-to-business website traces its meteoric rise from a small start-up to one of the world's most acclaimed internet companies, in an account that also describes how its founder, Jack Ma, was fundamentally shaped by the Cultural Revolution.
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가상서가

Eビジネスの經濟學 : ドットコム危機後のIT經濟 / F.G.アダムス 著 ; 熊坂侑三 譯 Eビジネスの經濟學 : ドットコム危機後のIT經濟 日本評論社
電子商務革命與新經濟 : .com崩潰后的網絡經濟 / F.吉拉得ㆍ亞當斯 著 ; 葉秀敏 ; 陳蔚珠 譯 電子商務革命與新經濟 : .com崩潰后的網絡經濟 中國人民大學出版社
Global electronic business research : opportunities and directions / Nabeel A.Y. Al-Qirim, [editor] Global electronic business research : opportunities and directions Idea Group
The economics of online markets and ICT Networks / Russel Cooper...[et al.] The economics of online markets and ICT Networks Physica-Verlag
Global e-commerce : impacts of national environment and policy / edited by Kenneth L. Kraemer...[et al.] Global e-commerce : impacts of national environment and policy Cambridge University Press
The diffusion of e-commerce in developing economies : a resource-based approach / Zeinab Karake Shalhoub, Sheikha Lubna Al Qasimi The diffusion of e-commerce in developing economies : a resource-based approach Edward Elgar
Social implications and challenges of e-business / Feng Li, editor Social implications and challenges of e-business Information Science Reference
E-commerce : transfer pricing and business profits taxation / OECD E-commerce : transfer pricing and business profits taxation OECD
Alibaba : the inside story behind Jack Ma and the creation of the world's biggest online marketplace / Liu Shiying and Martha Avery Alibaba : the inside story behind Jack Ma and the creation of the world's biggest online marketplace Collins Business
Digitale Strategien in der Europäischen Union : Rahmenbedingungen und Entwicklungsmöglichkeiten / Tobias Kollmann, Ina Kayser (Hrsg.) Digitale Strategien in der Europäischen Union : Rahmenbedingungen und Entwicklungsmöglichkeiten Gabler
E-commerce in the Asian context : selected case studies / edited by Renald Lafond, Chaitali Sinha E-commerce in the Asian context : selected case studies Institute of Southeast Asian Studies ; International Development Research Centre
アリババ中国eコマ-ス覇者の世界戦略 / ポ-タ-·エリスマン 著 ; 黒輪篤嗣 訳 アリババ中国eコマ-ス覇者の世界戦略 新潮社
East-commerce : a journey through China e-commerce and the internet of things / Marco Gervasi East-commerce : a journey through China e-commerce and the internet of things John WIley ＆ Sons
China's mobile economy : opportunities in the largest and fastest information consumption boom / Winston Ma. China's mobile economy : opportunities in the largest and fastest information consumption boom John Wiley ＆ Sons Ltd
Handbook of innovation and development of e-commerce and e-business in ASEAN. Volume 1-2 / Mohammad Nabil Almunawar, Muhammad Anshari Ali, Syamimi Ariff Lim, editors. Handbook of innovation and development of e-commerce and e-business in ASEAN IGI Global
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