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자료명/저자사항
Managing innovation : integrating technological, market and organizational change / Joe Tidd and John Bessant 인기도
발행사항
Hoboken, NJ : John Wiley & Sons, c2009
청구기호
658.514 -A9-4
자료실
[서울관] 서고(열람신청 후 1층 대출대)
형태사항
xv , 622 p. : ill., charts ; 25 cm
표준번호/부호
ISBN: 9780470998106 (pbk. : alk. paper)
제어번호
MONO2200909786
주기사항
Includes bibliographical references and index
내용: Innovation-what it is and why it matters -- Innovation as a core business process -- Building the innovative organization -- Developing an innovation strategy -- Sources of innovation -- Innovation networks -- Decision making under uncertainty -- Building the innovation case -- Creating new products and services -- Exploiting new ventures -- Capturing the benefits of innovation -- Capturing learning from innovation

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등록번호 청구기호 권별정보 자료실 이용여부
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  • 출판사 책소개 (알라딘 제공)

    Managing Innovation is an established, bestselling text for MBA, MSc and advanced undergraduate courses on management of technology, innovation management and entrepreneurship.  It is also used widely by managers in both the service and manufacturing sectors.  Now in its fourth edition, Managing Innovation has been fully revised and updated based on extensive user feedback to incorporate the latest findings and techniques in innovation management.  The authors have included a new and more explicit innovation model, which is used throughout the book and have introduced two new features - Research Notes and Views from the Front Line - to incorporate more real life case material into the book.  The strong evidence-based and practical approach makes this a must-read for anyone studying or working within innovation.

     

    An extensive website accompanies this text at www.managing-innovation.com.  Readers can browse an online database of audio and video clips, as well as case study material, interactive exercises and tools for innovation, whilst lecturers can find additional support material including instructor slides and teaching guides and tips.

     

    Tidd and Bessant's text has become a standard for students and practitioners of innovation. They offer a lively account on innovation management full of interesting and new examples, but one that at the same is rigorously anchored in what we have learned over the last thirty years on how to manage that ultimate business challenge of renewing products, processes, and business models. Those who want to innovate must read this book.

    - Professor Arnoud De Meyer, Director, Judge Business School, University of Cambridge, U.K.

     

    Innovation matters and this book by two leaders in the field which is clear and practical as well as rigorous should be essential reading for all seeking to study or to become involved in innovation.”

    - Chris Voss, Professor of Operations and Technology Management, London Business School.

     

    'a comprehensive and comprehensible compendium on the management of innovation.  It is very well organized and very well presented.  A pedagogic tool that will work at multiple levels for those wishing to gain deeper insights into some of the most challenging and important management issues of the day'

    - David J. Teece, Thomas W. Tusher Professor in Global Business, Haas School of Business, University of California, Berkeley, USA

     

    Those of us who teach in the field of Innovation Management were delighted when the first edition of this book appeared 11 years ago.   The field had long been in need of such a comprehensive and integrated empirically-based work. The fact that this is now the 4th edition is clear testimony to the value of its contribution.  We are deeply indebted to the authors for their dedication and diligence in providing us with this updated and expanded volume. “

     – Thomas J.  Allen, Howard W. Johnson Professor of Management, MIT Sloan School of Management, USA

     

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