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자료명/저자사항
Chips and change : how crisis reshapes the semiconductor industry / Clair Brown and Greg Linden 인기도
발행사항
Cambridge, MA : MIT Press, c2009
청구기호
338.4762138152 -A10-1
자료실
[서울관] 서고(열람신청 후 1층 대출대)
형태사항
xi, 257 p. : ill., charts ; 24 cm
표준번호/부호
ISBN: 9780262013468 (hbk. : alk. paper)
제어번호
MONO2201014259
주기사항
Includes bibliographical references (p. [233]-240) and index
내용: Loss of competitive advantage -- Rising costs of fabrication -- Rising costs of design -- Consumer price squeeze -- Limits to Moore's law -- Finding talent -- Low returns, high risk -- New global competition -- Conclusion : the way ahead

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영문목차

Contents

Acknowledgments ix

Introduction 1

Crisis 1 Loss of Competitive Advantage 15

Crisis 2 Rising Costs of Fabrication 39

Crisis 3 Rising Costs of Design 61

Crisis 4 Consumer Price Squeeze 77

Crisis 5 Limits to Moore's Law 95

Crisis 6 Finding Talent 107

Crisis 7 Low Returns, High Risk 137

Crisis 8 New Global Competition 165

Conclusion: The Way Ahead 199

Notes 215

References 233

Index 241

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  • 출판사 책소개 (알라딘 제공)

    For decades the semiconductor industry has been a driver of global economic growth and social change. Semiconductors, particularly the microchips essential to most electronic devices, have transformed computing, communications, entertainment, and industry. In Chips and Change, Clair Brown and Greg Linden trace the industry over more than twenty years through eight technical and competitive crises that forced it to adapt in order to continue its exponential rate of improved chip performance. The industry's changes have in turn shifted the basis on which firms hold or gain global competitive advantage.

    These eight interrelated crises do not have tidy beginnings and ends. Most, in fact, are still ongoing, often in altered form. The U.S. semiconductor industry's fear that it would be overtaken by Japan in the 1980s, for example, foreshadows current concerns over the new global competitors China and India. The intersecting crises of rising costs for both design and manufacturing are compounded by consumer pressure for lower prices. Other crises discussed in the book include the industry's steady march toward the limits of physics, the fierce competition that keeps its profits modest even as development costs soar, and the global search for engineering talent.

    Other high-tech industries face crises of their own, and the semiconductor industry has much to teach about how industries are transformed in response to such powerful forces as technological change, shifting product markets, and globalization. Chips and Change also offers insights into how chip firms have developed, defended, and, in some cases, lost global competitive advantage.
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