Title Page
Contents
ABSTRACT 11
Ⅰ. INTRODUCTION 14
1. Research Objectives and Significance 14
2. Research Contents and Methodologies 16
3. Research Structure 18
Ⅱ. THEORETICAL BACKGROUND 20
1. ESG Management 20
1) Definitions of ESG Management 20
2) Components of ESG Management 23
2. ESG Investment 28
3. Extended Theory of Planned Behavior 32
1) Definitions of the Extended Theory of Planned Behavior 32
2) Components of Extended Theory of Planned Behavior 33
Ⅲ. RESEARCH METHODOLOGY 39
1. Research Model 39
2. Research Hypothesis 40
1) Factors Affecting Investment Intention 40
2) Moderating Effect of Investment Experience 42
3. Operational Definitions 43
4. Measurement Tools 44
5. Data Collection and Analysis Methods 47
1) Data Collection 47
2) Data Analysis 50
Ⅳ. EMPIRICAL ANALYSIS 51
1. Demographic Characteristics 51
2. Descriptive Statistics Analysis 53
3. Validity and Reliability Analysis 54
1) Validity Analysis 55
2) Reliability Analysis 56
4. Correlation Analysis 57
5. Hypothesis Testing and Interpretation 58
1) Verification of Hypothesis 1 58
2) Verification of Hypothesis 2 60
3) Verification of Hypothesis 3 61
4) Verification of Hypothesis 4 62
5) Verification of Hypothesis 5 63
6) Hieratic Regression Analysis of Independent Variables 64
7) Verification of Hypothesis 6 67
8) Verification of Hypothesis 7 69
9) Verification of Hypothesis 8 71
10) Verification of Hypothesis 9 72
11) Verification of Hypothesis 10 74
12) Summary of Hypothesis Testing 75
Ⅴ. CONCLUSION 78
1. Summary of the Study 78
2. Implications 81
3. Limitations and Future Research 83
REFERENCES 85
APPENDIX 106
ABSTRACT IN KOREAN 113
〈Table 1〉 Definitions of ESG Management 22
〈Table 2〉 Operational Definition of Variables 43
〈Table 3〉 Composition of Questionnaire 45
〈Table 4〉 Selection Method of Global Asset Management Company 48
〈Table 5〉 Demographic Characteristics of Survey Respondents 52
〈Table 6〉 Descriptive Statistics Analysis 53
〈Table 7〉 Validity Analysis 55
〈Table 8〉 Reliability Analysis 57
〈Table 9〉 Correlation Analysis 58
〈Table 10〉 Simple Regression Analysis: Attitude - Investment Intention 60
〈Table 11〉 Simple Regression Analysis: Subjective Norms - Investment Intention 60
〈Table 12〉 Simple Regression Analysis: Perceived Behavioral Control - Investment Intention 61
〈Table 13〉 Simple Regression Analysis: Innovativeness - Investment Intention 62
〈Table 14〉 Simple Regression Analysis: Risk Tolerance - Investment Intention 63
〈Table 15〉 Hierarchical Regression Analysis 66
〈Table 16〉 Moderation Analysis of Investment Experience: Attitude - Investment Intention 69
〈Table 17〉 Moderation Analysis of Investment Experience: Subjective Norms - Investment Intention 70
〈Table 18〉 Moderation Analysis of Investment Experience: Perceived Behavioral Control - Investment Intention 72
〈Table 19〉 Moderation Analysis of Investment Experience: Innovativeness - Investment Intention 73
〈Table 20〉 Moderation Analysis of Investment Experience: Risk Tolerance - Investment Intention 75
〈Table 21〉 Results of Hypothesis Testing 76
[Figure 1] Research Structure 39
[Figure 2] Moderation Analysis of Investment Experience: Attitude - Investment Intention 69
[Figure 3] Moderation Analysis of Investment Experience: Subjective Norms - Investment Intention 70
[Figure 4] Moderation Analysis of Investment Experience: Perceived Behavioral Control - Investment Intention 72
[Figure 5] Moderation Analysis of Investment Experience: Innovativeness - Investment Intention 73
[Figure 6] Moderation Analysis of Investment Experience: Risk Tolerance - Investment Intention 75