The research was studied about measure how each element affect to recreational forest visitors. And
I can provide the useful information for the strategic decision-making to make value-up through
characterization and differentiation of recreational forest.
Those who use recreational forest were studied. Survey area was divided into five regions; Kyung-gi
province, Kang-won province, Chung-chong province, Kyung-sang province and Jeon-ra province. And
then national and local governments, individuals were classified as operating principals. Empirical
analysis were analyzed by applying the Kano model. The questionnaire was analyzed by statistical
methods; for data processing, along with a test of reliability in the measuring tools, frequency analysis.
Human services and nature management components of recreational forest were classified as
one-dimensional quality. Most users are more concerned about these elements.
Recreational forest visitors are more concerned about quality associated with software components
rather than hardware components. Recreational forest visitors with high interests and a high level of
satisfaction about recreational forest has more concerned about the quality.