The purpose of this study is to investigate the storytelling with tourism resource development in Jinhae. Also, it focuses on residents’ preference on tourism resources for practical use to the regional development. A total of 350 survey questionnaires were analyzed. Several factors were suggested with four segments; concentrated on history-culture, the pursuit of resource-related, the development with programs, and establish the growing system.
The results show that residents with concentrated on history-culture prefer regional identity. the pursuit of resource-related group prefer experience. the development with programs and establish the growing system prefer attractiveness and interest. It presents several suggestions for storytelling with resource development. First, the regional development with storytelling on tourism resources is closely related to the recognition and gathering opinions from residents. Second, a variety of experts in regional story are needed to attend at the partner for cooperation. Third, residents will study regional resources and related information through storytelling. This study's findings will support to guide new follw-up research. keywords : tourism storytelling, resource development, residents’ preference