CHAPTER 01 관광 개념과 특성 _ 2① 관광의 개념과 의의………………………… 41. 관광의 개념 ········································································· 42. 관광의 의의 ······································································· 103. 관광의 역할 ······································································· 134. 관광의 구조 ······································································· 345. 새로운 산업인 관광산업 ·············································· 38② 관광대상과 자원… ………………………… 471. 관광대상 ·············································································· 472. 관광대상의 현대적 특성 ··············································· 52③ 관광자원의 개념과 분류… ………………… 571. 관광자원의 개념 ······························································· 572. 관광자원의 분류 ······························································ 59④ 관광시설의 개념과 종류… ………………… 69 1. 관광시설의 개념 ······························································· 692. 관광시설의 종류 ······························································ 70CHAPTER 02 관광 콘텐츠와 스토리텔링 _ 86① 관광자원 콘텐츠의 개념과 의의…………… 88 1. 관광 콘텐츠(Tourism contents) ······························ 882. 관광 콘텐츠산업의 특성 ·············································· 90② 스토리란 무엇인가?………………………… 951. 스토리의 개념 ···································································· 952. 스토리의 형태 ·································································· 963. 스토리텔링의 세 요소 ················································· 1024. 스토리텔링의 효과 ······················································· 1065. 스토리의 부문별 연구 ·················································· 107③ 관광스토리의 이론과 실제… …………… 1141. 관광 스토리텔링 개념 ··················································· 1142. 관광 스토리텔링의 추진 과정 ··································· 116④ 스토리텔링과 관광개발… ……………… 1211. 관광산업의 융복합화 ···················································· 1212. 문화콘텐츠 정책 방향과 적용 ··································· 1273. 관광스토리텔링 사례 ·················································· 136CHAPTER 03 관광개발 _ 142① 관광개발의 유형과 영향… ……………… 1441. 관광개발의 개념과 유형 ············································· 1442. 관광개발의 영향 ··························································· 1463. 관광개발 영향 요인 ····················································· 1504. 관광개발의 주체 ···························································· 1555. 관광개발의 유형 ··························································· 1606. 관광개발계획의 구성 및 전개 ·································· 1647. 관광개발계획시스템 ···················································· 1668. 관광자원개발사업유형 ················································ 174CHAPTER 04 자연 관광자원 _ 182① 자연 관광자원… ………………………… 1841. 자연 관광자원의 개념··················································· 1842. 자연공원의 이용····························································· 1883. 자연공원의 종류······························································ 1934. 자연 관광자원 보호와 자원········································ 198② 산악과 동굴자원… ……………………… 2091. 산악 관광자원의 의의와 가치··································· 2092. 산악 관광자원의 특색··················································· 2153. 동굴 관광자원의 특색·················································· 222③ 수변관광자원……………………………… 2341. 하천 관광자원·································································· 2342. 호수관광자원··································································· 2383. 해안관광자원··································································· 246④ 온천관광자원……………………………… 2551. 온천의 형성원인 및 분류············································· 2552. 온천의 분포와 의의······················································· 2593. 한국의 온천······································································ 263CHAPTER 05 문화 관광자원 _ 268① 문화와 문화재… ………………………… 2701. 문화의 개념과 본질························································ 2702. 문화관광자원··································································· 2733. 문화재의 현황과 분포·················································· 2744. 국가지정문화재의 종류·············································· 280② 사찰 및 민속자료… ……………………… 2871. 가람의 종류······································································· 2872. 사찰의 경관······································································ 2893. 장승······················································································ 2924. 당(當) ··················································································· 299③ 성곽………………………………………… 3071. 성곽의 발달······································································· 3072. 성곽의 종류······································································· 3133. 도성계획과 관광····························································· 319CHAPTER 06 복합 관광자원 _ 338① 농촌관광자원……………………………… 3401. 농촌관광··········································································· 3402. 외국의 농촌관광····························································· 3463. 농촌경관자원·································································· 3604. 향토음식자원·································································· 366② 도시 관광자원… ………………………… 3701. 도시 관광자원의 의의와 요소···································· 3702. 여가·레크리에이션 이용·············································· 3783. 도시공원자원··································································· 381CHAPTER 07 위락 관광자원 _ 394① 위락 리조트… …………………………… 3961. 위락의 개념······································································· 3962. 리조트의 개념과 개발·················································· 3973. 복합 리조트의 개념 및 개발사례···························· 403② 골프………………………………………… 4091. 골프의 발달과 입지조건···············································4092. 골프장의 현황과 시설····················································4123. 골프의 대중화···································································4144. 골프산업의 제약요인·····················································414③ 스키………………………………………… 4201. 스키의 발달과 입지······················································· 4202. 스키의 특성 및 의의····················································· 4233. 스키장의 시설 및 현황················································· 4244. 외국의 스키장································································ 430④ 크루즈·마리나…………………………… 4331. 크루즈(Cruise)······································································ 4332. 마리나 시설과 분류······················································· 4383. 마리나의 입지조건 및 도입활동······························ 4404. 마리나 현황과 사례························································ 441⑤ 축제………………………………………… 4501. 축제의 개념 및 기능·······················································4502. 축제의 분류········································································4573. 축제의 효과········································································461참고문헌……………………………………………… 466