AcknowledgmentsIntroductionPART I: ETHICAL AWARENESS AND VALUE CLARIFICATIONS1. Story-telling, values clarification, and values sharing2. Cognitive limitations in awareness3. Making the case for ethicsPART II: ETHICAL DECISION MAKING4. Hosmer's seven step decision making process5. Contemporary ethical theory in business : legal compliance/shareholder theory6. The philosopher's formula/stakeholder theory7. Virtue theoryPART III: ETHICAL CORPORATE CULTURE8. Reflexive models of corporate ethics : a bridge between law and ethics9. When culture goes awry10. Ethical business culturePART IV: THE VISION OF THE FIRM AND ITS GOVERNANCE11. Sample research papersIndex