About this bookPreface1 CognitionThe storytelling ape`System 2': imaginationThe affective context modelEndnotes2 LearningWhere did we go wrong?Remembering versus memorizationSo how does the affective context model explain this?Putting this into practiceWhat are you concerned about?The rationalizing animalWhat makes the affective context model the best theory?Gamification and why people cheatEndnotes3 EducationHow did education get in such a muddle?Education from a commercial standpointHow should education work?From educational institutions to learning organizationsIndividual differences and the role of badgesEndnotes4 Language and learningSo... where's my robot?So how do human beings use words, and why is this important?The role of words in learningEndnotes5 Learning design`Push' approaches to learning`Pull' approaches to learning (elimination)Endnotes6 Learning elimination (performance consulting)Performance consultingThe dangers of focusing on tasks aloneEndnotes7 Defining experiencesIndividual differencesApplications of the affective context modelMemes or femes? From big experiences to small nudgesLearning design as designed experienceThe process of experience designEndnotes8 Human-centred learning designThe 5Di learning design modelExperience designHow do you evaluate learning?Four approaches to learning evaluationEndnotes9 Bringing about changeA learning design maturity modelPerformance support versus experience designBeyond maturity: the path to automationHow Covid changed learning and educationLearning beyond PowerPointEndnotes10 Ethics and AI in learningEthical progressionsAI and learningFuture applications of technology to learningEndnotes11 How to change someone's mindConformityEmotion at heartThe world as sentimentAnchoringThe halo effectChanging your mindThe substitution effectCognitive dissonanceBehaviourism requires affective statesEpisodic versus semantic memoryEndnotes12 The futureWhat Plato and Socrates can teach usWhat does technology take from us?Performance guidance systemsA little time travelIn closingEndnotesIndex