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기사명 저자명 페이지 원문 목차
The Impact of Brand Extension on Brand Image Maryam Qom, Nasser Azad pp.437-441
Comprehensive Model of Sustainable Production Development through a Transition from Industrial Production Towards Ecological Production Mohammad ali Shariat, Soleyman Iranzadeh, Alireza Bafandeh Zendeh pp.442-454
Fuzzy Risk Analysis Using Fuzzy Sampling Method : Case Study of Design a Reconfigurable Multi-Agent Supply Chain Network under Risk Saman Siadati, Mohammad Jafar Tarokh, Rassoul Noorossana pp.455-464
Designing Reliability Improvement Model Using Design Structure Matrix Mehdi Karbasian, Sayed Mohammad Kazemi, Bijan Khayambashi, Sayed Akbar Nilipour pp.465-478
Prioritizing the Components Affecting Patient’s Satisfaction with Healthcare Services using Multiple Attribute Decision Making Technique Seyed Ali Ziaee Azimi, Ahmad Makui pp.479-485
A Fuzzy Approach for Measuring Project Performance Based on Relative Preference Relation Alireza Ghanbari, Houshang Taghizadeh, Soleyman Iranzadeh pp.486-494
The Impact of Knowledge-Oriented Leadership on Innovative Performance through Considering the Mediating Role of Knowledge Management Practices Yousef Ramezani, Zehed Safari, Arezoosadat Hashemiamin, Zahra Karimi pp.495-506
Corporate Governance and Financial Fraud : Cognitive Evaluation Theory Insights on Agency Theory Prescriptions in Companies in Tehran Stock Exchange Masoud Taherinia, Najmeh Tavakoli, Fatemeh Tavakoli pp.507-516
Using Multi Criteria Decision Making for Selection the Telecom Operators' Strategy for OTT Services : A Case Study of Mobile Communications Company of Iran Omid Valipour, Mohammad Reza Hosseini pp.517-523
Evaluation of Financial Flow Strategies in the Projects Supply Chain by Fuzzy VIKOR Method Case Study : Oil and Gas Projects in Hormozgan Province Mehrdad Bahremand, Rasoul Karimi pp.524-533
Portfolio Selection with Fuzzy Synthetic Evaluation and Genetic Algorithm based on Performance Perspectives Mohsen Nazem Bokaei, Hamid Nayebpoor pp.534-541
Situational Impacts on Attitudes & Behavior of Customers at Kish Island Trading Centers Abdullah Naami, Ehsan Salimpoor pp.542-548
Identification and Ranking of Factors Influencing International Market Segmentations for Direct Exports Study Case : Iran Nuts and Dried Fruits Industry Mohammad Reza Karimi Alavijeh, Farzaneh Naseri pp.549-561
A Case Study of Green Supplier Selection Method Using an Integrated ISM-Fuzzy MICMAC Analysis and Multi-Criteria Decision Making Mohammad Hossein Karimi Gavareshki, Seyed Javad Hosseini, Mohammad Khajezadeh pp.562-573
Incorporating Vehicle Routing, Location and Supplier Selection Problems for Reducing Pollutants Emission Ebrahim Teimoury, Seyed Omid Hashemi Amiri, Farbod Ketabchi pp.574-589
Optimal Maintenance Model Based on Maintenance-Free Operating Period for Multi-Component Weapon Systems Seongmin Moon, Jinho Lee pp.590-597
A Possibility Approach to Solve Fuzzy Fixed Charge Transportation Problem Houssine Tlig, Adel Benhamed, Abdelwaheb Rebai pp.598-603
A Comparative Study on the Detectability between Haptic and Auditory Signals under Driving and Non-driving Task Conditions Sang Ho Kim, Jong Gyu Shin, Jose Fernando Sabando pp.604-618

Design for Viability of Complex Engineered Systems under Uncertainty Malek Tahoori, Jafar Gheidar-Kheljani, Mohammad Hossein Karimi Gavarashki pp.619-631
A Hierarchical Model of Service Quality in Higher Education Institutions Marc Immanuel G. Isip, Richard C. Li pp.632-646
Profitability and Risk Analysis for Investment Alternatives on C-R Domain Hirokazu Kono, Osamu Ichikizaki pp.647-655

참고문헌 (42건) : 자료제공( 네이버학술정보 )

참고문헌 목록에 대한 테이블로 번호, 참고문헌, 국회도서관 소장유무로 구성되어 있습니다.
번호 참고문헌 국회도서관 소장유무
1 Albaum, G. and Hawkins, D. I. (2008), Geographic mobility and demographic and socioeconomic market segmentation, Journal of Academy of Marketing Science, 11(1-2), 97 -113. 미소장
2 Ashton, J. E., Cook, F. X. Jr, and Schmitz, P. (2003), Uncovering hidden value in a midsize manufacturing company, Harvard Business Review, 111-119. 미소장
3 Babaiezakilaki, M. (2014), International Marketing, Tehran:SAMT. 미소장
4 Czinkota, M. R. and Ronkainenm, I. A. (2010), International Marketing, Thomson South-Western, 10. 미소장
5 A new integrated fuzzy QFD approach for market segments evaluation and selection 네이버 미소장
6 Market segmentation in tourism: An application of the Schwartz's value theory 네이버 미소장
7 Ghallagar, P. and Welrath, C. A. (2014), The U.S. Exports performance in agricultural products, Marketing Management. 미소장
8 Gibson, L. D. (2001), Is something rotten in segmentation?, Marketing Research, 13(1), 20-25. 미소장
9 Golchinfar, S. and Bakhtayi, A. (2007), Market Segmentation, Tadbir Monthly. 미소장
10 Haghighi, M., Hajoha, A., and Manian, M. (2009), Identification and ranking of target export markets of iran heavy polyethylene, Marketing Management, 67. 미소장
11 Hand, D., Mannila, H., and Smyth, P. (2001), Principles of Data Mining, MIT Press. 미소장
12 Hollensen, S. (2010), Marketing Management: A Relationship Approach, U.K.: Prentice Hall. 미소장
13 Hooper, P. and Kohlhagen, S. (2013), The effect of exchange rate uncertainty on the prices and volume of international trade, International Economics, 8(4), 483-511. 미소장
14 Iranian Nuts and Dried Fruits Association (2016), Nuts and Dried Fruits: Global Statistical Review, Spain:International Nuts and Dried Fruit Statistics Committee. 미소장
15 Jin, H. J. and Koo, W. W. (2003), Analysis of U.S. wheat market shares in east asia, Agribusiness and Economics Report 524, Center for Agricultural Policy and Trade Studies. 미소장
16 The battle of the value chains: new specialized versus old hybrids 네이버 미소장
17 Kegan, J. (1993), Global Marketing Management (Ebrahimi, A. & Translator), Tehran: Cultural Research Office. 미소장
18 Kim, O. (2016), The joint role of the bonding mechanisms and the reduction in market segmentation in valuation of firms cross-listed as Global Depositary Receipts (GDRs), Journal of Multinational Financial Management, 39, 19-38. 미소장
19 Koch, A. J. (2011), Selecting overseas markets and entry modes: Two decision processes or one, Marketing and Intelligence Planning, 19(1), 65-75. 미소장
20 Koochakzadeh, A. and Mehrabiboshrabadi, H. (2014), Investigating the Effect of Uncertainty on Real Foreign Exchange Rate in the Foreign Trade of Iran Agricultural Products (Case Study: Dates, Pistachio, Raisins, and Walnuts). Agricultural Economy and Development, No. 88. 미소장
21 Kotler, P. and Armstrong, G. (2014), Marketing Principles, Parsaian Ali (& Translator), Tehran: Adabestan. 미소장
22 Journal of International Marketing, volume 20 / number 4 / 2012 네이버 미소장
23 Lotayif, M. (2016), Selection factors of market segments and porter’s generic marketing strategies: Evidence from and emerging GCC market, International Journal of Business and Management, 11(1), 199-215. 미소장
24 Mehrabiboshrabadi, H. (2012), Investigating the effective factors on iran’s share of global pistachio market, Agriculture in International Trade, 9. 미소장
25 Mehrabiboshrabadi, H. and Poormoghaddam, A. (2012), Factors influencing export advantage of iran raisins, Agricultural Economy Research, 10. 미소장
26 Moeini, H., Ranjbarian, B., Rashidkaboli, M., and Azarbayejani, K. (2012), Foreign market analysis: Iran pistachio as a case study, Middle-East Journal of Scientific Research, 11(8), 1087-1094. 미소장
27 Moghadasi, R. and Alishahi, M. (2012), Factors Influencing Iran’s Share of Global Agricultural Marketss:Study Cases Raisins and Pistachio. 미소장
28 Moshkani, A. and Nazemi, A. (2013), An Introduction to Data Mining, Mashhad: Ferdowsi University Press and Publication Institute. 미소장
29 Foreign Market Analysis 네이버 미소장
30 Mullen, M. R. and Sheng, S. Y. (2006), Extending and comparing cavusgil’s overall market opportunity inindexes, Advances in International Marketing, 17(1), 219-249. 미소장
31 Market segmentation through data mining: A method to extract behaviors from a noisy data set 네이버 미소장
32 International market selection and segmentation: perspectives and challenges 네이버 미소장
33 Pishbahar, E., Dashti, G., Zohoori Kahnemooyi, R., Raheli, H., and Hosseinzad, J. (2014), Investigating economic factors influencing iranian exported pistachio demand, Agricultural Economy and Development, 83. 미소장
34 Beyond the East-West Binary: Resituating Development Paths in the Eighteenth-Century World 네이버 미소장
35 Porter, E. (1990), Competitive Strategy: Techniques for Analyzing Industries and Competitors, Macmillan Publishing, New York, NY. 미소장
36 Rahman, S. H. (2013), Modeling of international selection process: A qualitative stud of successful Australian international business, Qualitative Market Research:An International Journal, 6(2), 119-132. 미소장
37 Rahmanseresht, H. and Karimi, G. (2008), A model for explaining the relationship between export market expansion strategy and export performance, Iranian Journal of Management Sciences, 2(8), 75-101 미소장
38 Beyond Segmentation Does your company want to satisfy a niche or gain a foothold in the market? 네이버 미소장
39 Robertston, K. R. and Wood, R. V. (2014), Evaluating international markets: The importance of information by industry, country of destination and type of export transaction, International Marketing Review, 1 (17). 미소장
40 Walker, O., Mullins, J., and Boyd, J. H. (2009), Marketing Strategy: A Decision Focused Approach, McGraw-Hill/Irwin, 83. 미소장
41 Institutional Distance and the Multinational Enterprise 네이버 미소장
42 Zaribaf, M. and Hosseinikia, T. (2013), Global Marketing Management, Tehran: Basic Sciences Dissemination. 미소장

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