권호기사보기
| 기사명 | 저자명 | 페이지 | 원문 | 기사목차 |
|---|
결과 내 검색
동의어 포함
목차 1
한복에 대한 인식과 추구혜택이 한복 구매행동에 미치는 영향 = The influence of perception and benefits sought from hanbok on purchasing behavior / 서서영 ; 이정순 1
Abstract 1
I. 서론 1
II. 이론적 배경 2
1. 한복에 대한 인식 2
2. 한복 추구혜택 3
3. 한복 구매행동 3
III. 연구방법 4
1. 연구문제 4
2. 측정도구 4
3. 자료수집과 분석 방법 5
4. 표본 특성 5
IV. 연구결과 6
1. 한복에 대한 인식과 한복 추구혜택의 차원 6
2. 한복에 대한 인식이 한복 구매행동에 미치는 영향 7
3. 한복 추구혜택이 구매행동에 미치는 영향 9
V. 결론 11
저자의 기여 12
저자 정보 12
References 12
| 번호 | 참고문헌 | 국회도서관 소장유무 |
|---|---|---|
| 1 | Cho, S. M. (2022, September 12). 낡은 전통? “한복은 힙하다”… ‘블랙핑크’ 한복 디자이너를 만나다 [Old tradition? “Hanbok is hip”... Blackpink meets Hanbok designer]. The Segye Times. https://www.segye.com/newsView/20220910512576?OutUrl=naver | 미소장 |
| 2 | Cho, W.-H., & Kim, M. (2010). Research on consumer recognition of Korean traditional costume, Hanbok. Journal of the Korean Society of Costume, 60(2), 130–143. | 미소장 |
| 3 | Choi, E.-Y. (1999). A study of the effective factors on the consumer`s adoption of casual Hanbok: Focused on the perceived risk and product expressive self-image. Journal of the Korean Society of Costume, 42, 43–58. | 미소장 |
| 4 | Choi, I.-R., & Hong, K.-H. (2009). A study on male and female college students' view of Hanbok. 생활문화연구 [Journal of Research on Life Culture], 23(2), 61–74. | 미소장 |
| 5 | Choi, Y. M., & Cho, H. S. (1989). 한복의 구매행동 및 구매요인에 관한 분석연구: 서울시내에 거주하는 주부를 중심으로 [An analysis study on the purchase behavior and factors of Hanbok: Focusing on housewives in Seoul city]. Journal of the Korean Society of Costume, 13, 135–150. | 미소장 |
| 6 | Han, H. J., & Kim, M. S. (2014). Pursued images and color preferences as determined by mountain gear benefits sought. Journal of Korean Society of Design Culture, 20(3), 667–682. | 미소장 |
| 7 | Hwang, J.-S. (2010). The effects of fashion innovativeness and national identity on Korean image clothing preferences. Journal of the Korea Fashion & Costume Design Association, 12(3), 17–31. | 미소장 |
| 8 | Hwang, J.-S., & Ha, J. (2010). The effects of Korean image benefits sought on Korean image associations and clothing preferences. Journal of Korean Traditional Costume, 13(3), 77–93. | 미소장 |
| 9 | Jang, Y. J. (2020, November 27). 아이돌의 한복 “전 세계적으로 가장 힙한 문화” [Idol's Hanbok “Hipest culture in the world”]. Aju Business Daily. https://www.ajunews.com/view/20201126105055082 | 미소장 |
| 10 | Jeong, H., & Lee, E. (2018). A case study on the new paradigm of Hanbok since 2010. Journal of Korean Traditional Cos-tume, 21(4), 97–108. https://doi.org/10.16885/jktc.2018.12.21.4.97 | 미소장 |
| 11 | Jeong, I. H., Choi, S. H., & Kang, S. C. (1997). The consciousness of Korean urban women for wearing Han-Bok, the Korean traditional dress: In the areas of Seoul, Taejeon and Pusan. Journal of the Korean Society of Costume, 35, 253–264. | 미소장 |
| 12 | Joo, D. (2017). Individual practice of tradition and the maintenance of traditionality through the medium of Hanbok: A case study of a Hanbok club. Korean Journal of Folks, 41, 199–230. https://doi.org/10.35638/kjfs..41.201712.008 | 미소장 |
| 13 | Kang, Y.-R., Kim, M. Y., Kim, M.-J., Kim, H.-Y., Jeon, H. S., & Yoo, H. (2023). Hanbok Report 2021. Korea Craft & Design Foundation. https://www.kcdf.or.kr/brd/board/334/L/menu/256?brdType=R&bbIdx=7107 | 미소장 |
| 14 | Kim, J. H. (2012). A study of traditional Hnbok exploration of the consumer information and purchase consciousness through internet community [Unpublished master's thesis]. Sungshin Women's University. | 미소장 |
| 15 | Kim, S. A. (2022). The influence of consumer's involvement and arousal seeking tendency on preference of Hanbok and purchasing behavior of Hanbok. Journal of the Korean So-ciety of Clothing and Textiles, 46(2), 349–366. https://doi.org/10.5850/JKSCT.2022.46.2.349 | 미소장 |
| 16 | Ko, S.-H., Hwang, B.-H., & Rhee, Y.-S. (2020). Effects of Hanbok experience on consumer recognition and consumer behavior towards Hanbok. Journal of Korea Design Forum, 25(2), 59–68. https://doi.org/10.21326/ksdt.2020.25.2.006 | 미소장 |
| 17 | Koo, M.-J. (2000). A study on the evaluative criteria and brand image through the benefit segmentation of consumers of jeans [Unpublished master's thesis]. Yonsei University. | 미소장 |
| 18 | Kweon, S. A., Choi, J. M., & Lee, E. K. (1998). A study on the actual state of wearing Korean traditional clothes and purchasing factor. Korean Journal of Human Ecology, 7(1), 129–138. | 미소장 |
| 19 | Lee, E. H. (2018). A qualitative research about the Hanbok rental experience of millennial generation [Unpublished master's thesis]. Sungkyunkwan University. | 미소장 |
| 20 | Lee, H. K. (2018, October 26). “전통한복 규정 필요” vs “개량한복 다양성도 존중해야” 충돌 [Conflict between “Requiring regulations on traditional Korean clothes” and “Respec-ting diversity in modernized hanbok”]. Nesspim. https://www.newspim.com/news/view/20181025000524 | 미소장 |
| 21 | Lee, H.-N., & Han, S.-H. (2006). A study on the difference between Korean and Japanese college student's recognition of their traditional costume. Journal of the Korean Society of Clothing and Textiles, 30(4), 623~632. | 미소장 |
| 22 | Lee, J.-W., & Rha, S.-I. (2001). A study of consumer's value and clothing purchasing behavior on the modernized Hanbok. Journal of the Korean Society of Costume, 51(8), 13–24. | 미소장 |
| 23 | Lee, M.-S., & Suh, S.-Y. (2011). A study on knitwear image preference and purchasing behaviors by benefit sought in clothing of male university students. Journal of the Korea Fashion & Costume Design Association, 13(4), 51–67. | 미소장 |
| 24 | Lim, Y. J., & Ryou, E. J. (2001). A study of the effective factors on the purchase intention of Saenghwal-Hanbok: Focused on the clothing image, benefit sought and perceived risk. Journal of the Korean Home Economics Association, 39(6), 123–133. | 미소장 |
| 25 | Peter, J. P., & Olson, J. C. (1987). Consumer Behavior. Irwin. | 미소장 |
| 26 | Shim, J. (2017). A study on the rental Hanbok: Focusing on the market and consumer changes between 2006 and 2016. The Research Journal of the Costume Culture, 25(3), 405–418. https://doi.org/10.29049/rjcc.2017.25.3.405 | 미소장 |
| 27 | Shim, J.-Y., & Kim, Y.-S. (2003). Casual Hanbok's image according to wearing situation and purchasing intention. Journal of the Korean Society of Costume, 53(3), 155–163. | 미소장 |
| 28 | Shin, Y. L. (2021, April 20). ‘한복교복’ 도입 원하는 중·고등학교 25개교 공모...다양한 찬반 의견 등장 [25 middle and high schools that want to introduce “Hanbok school uniform” are public contest...Various pros and cons appear]. CIVICNEWS. http://www.civicnews.com/news/articleView.html?idxno=31508 | 미소장 |
| 29 | Yim, H. W. (2015, September 25). 2030 “한복은 멋진 나들이 옷”…SNS 열기 타고 한복산업 기지개 [2030 “Hanbok is a great outing clothes”...The Hanbok industry expands on social media fever]. Hankyung. https://www.hankyung.com/news/article/2015092592441 | 미소장 |
| 30 | You, H. S., & Jung, M. Y. (2013). A study on the factors that influence consumers when purchasing or renting Hanbok. Journal of the Korea Academia-Industrial cooperation So-ciety, 14(1), 74–79. https://doi.org/10.5762/KAIS.2013.14.1.74 | 미소장 |
*표시는 필수 입력사항입니다.
| 전화번호 |
|---|
| 기사명 | 저자명 | 페이지 | 원문 | 기사목차 |
|---|
| 번호 | 발행일자 | 권호명 | 제본정보 | 자료실 | 원문 | 신청 페이지 |
|---|
도서위치안내: 정기간행물실(524호) / 서가번호: 국내13
2021년 이전 정기간행물은 온라인 신청(원문 구축 자료는 원문 이용)
우편복사 목록담기를 완료하였습니다.
*표시는 필수 입력사항입니다.
저장 되었습니다.