본문 바로가기 주메뉴 바로가기
22대 대한민국 국회 국회정보길라잡이 국회의원검색
회원가입 로그인
HOME

정보검색

소장정보 검색

국회도서관 홈으로 정보검색 소장정보 검색

결과 내 검색

동의어 포함

고급검색

인명/단체명

저자정보 상세정보
인명/단체명을 입력하세요.

키워드

  • 대표어

  • 외국어

-

목차보기

Contents 1

Promoting health and productivity management (HPM) among SMEs in Japan : the role of life insurance companies and strategic engagement ＝ 일본 중소기업의 건강경영(HPM) 촉진 : 생명보험회사의 역할과 전략적 참여 / Miho Onzo 1

Abstract 1

1. Introduction 2

2. Review of HPM Literature 2

2.1. Theoretical Foundations and Research Developments in Japan 2

2.2. Health-Related Research in Insurance Studies 4

2.3. Theoretical Gaps and Future Research Directions in Behavioral Change for HPM 4

2.4. Research Direction and Positioning of This Study 4

3. Current Status of HPM in Japan 5

3.1. Background of HPM Dissemination in Japan 5

3.2. Government Initiatives for Promoting HPM and Their Impact 5

4. Challenges to the Dissemination of Health and Productivity Management (HPM) among SMEs 7

4.1. Current Awareness of HPM among SMEs 7

4.2. Structural Barriers to HPM Promotion in SMEs 7

4.3. Role of Life Insurance Companies in Supporting HPM for SMEs 7

5. Current Status and Challenges in Promoting HPM by Life Insurance Companies 8

5.1. Background and Practices of Life Insurers' Focus on HPM 8

5.2. Expansion of HPM Services for Corporate Clients 8

5.3. Remaining Challenges and Future Directions 8

6. Analysis of Challenges in Promoting HPM Based on Interview Surveys 9

6.1. Overview and Methodology of the Study 9

6.2. Categorization of Interview Findings 10

7. New Approaches and Challenges for Promoting Health and Productivity Management (HPM) 11

7.1. New Roles and Approaches for Insurance Companies 11

7.2. Proposal for a New Theoretical Approach 11

8. Conclusion 12

References 14

Appendix 16

초록보기

Purpose: This study examines the emerging roles and strategic approaches of life insurance companies in promoting the dissemination of Health and Productivity Management (HPM) among small and medium-sized enterprises (SMEs) in Japan. Specifically, it clarifies the current status and challenges of HPM adoption in SMEs and proposes effective support strategies grounded in insights from behavioral science.

Research Design, Data, and Methodology: The analysis was based on a two-phase interview survey. The participants included SME managers, HPM promotion officers from life insurance companies, and representatives from neutral support organizations. Interviews were conducted online and in person. The collected responses were systematically categorized and analyzed to identify the current conditions and multifaceted challenges involved in promoting HPM.

Results: The findings reveal that life insurance companies are being called upon to shift from their traditional sales-centered business models toward a more proactive role as facilitators of HPM. Moreover, communication strategies grounded in behavioral economics, psychology, and sociology are effective in encouraging SME managers to consider and adopt HPM.

Implications: Life insurance companies should not view HPM support merely as a means of promoting insurance sales but as a strategic initiative to contribute to the long-term sustainability and growth of SMEs. To achieve this, it is essential to establish a comprehensive support framework in collaboration with government agencies, local authorities, and chambers of commerce.

권호기사

권호기사 목록 테이블로 기사명, 저자명, 페이지, 원문, 기사목차 순으로 되어있습니다.
기사명 저자명 페이지 원문 목차
한국과 일본의 전력산업 비교연구 = A comparative study of the electric power industry in Korea and Japan : focusing on KEPCO and TEPCO : 한국전력(KEPCO)과 도쿄전력(TEPCO)을 중심으로 선은정 p. 1-16

보기
Explaining gendered economic disparities = 성별에 따른 경제적 격차 : 소비 및 빈곤격차에 대한 Oaxaca 분해 : an oaxaca decomposition of consumption and poverty gaps in Korea Woo-Jin Kang p. 17-25

보기
디지털  창업  의도  형성  요인에  관한  실증  연구 = An empirical study on the determinants of digital entrepreneurship intention : the mediating role of entrepreneurial self‑efficacy and the moderating effect of digital entrepreneurship education :  기업가적  자기효능감의  매개효과와  디지털  창업  교육의  조절효과 왕야팅, 진성 p. 27-41

보기
경영자 투자의사결정에 대한 보수주의의 역할 = The role of conservatism in managerial investment decisions : focusing on abnormal financial situations : 비정상적 재무상황을 중심으로 라기례, 변설원 p. 43-57

보기
한계 소상공인에 영향을 미치는 요인 분석 = Analyzing the factors influencing marginal small and micro enterprises : a multilevel logistic regression approach : 다수준 로짓 모형을 활용한 접근 정은애, 김장현 p. 59-73

보기
한국 중소⋅중견기업의 직무발명보상제도가 혁신활동과 성과에 미치는 영향 = The effect of employee invention compensation systems on innovation activities and performance in Korean SMEs and medium-sized enterprises 신영애, 김희대, 조창삼, 임달호 p. 75-90

보기
Promoting health and productivity management (HPM) among SMEs in Japan = 일본 중소기업의 건강경영(HPM) 촉진 : 생명보험회사의 역할과 전략적 참여 : the role of life insurance companies and strategic engagement Miho Onzo p. 91-106

보기

추천서가 (다양한 추천 자료를 만나보세요)

권호기사보기

권호기사 목록 테이블로 기사명, 저자명, 페이지, 원문, 기사목차 순으로 되어있습니다.
기사명 저자명 페이지 원문 기사목차

권호

기사명 원문보기 기사목차
닫기