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FOREWORD=vii

ACKNOWLEDGMENTS=ix

Part I: New Challenges in Asia=1

CHAPTER 1: THE END OF ENTITLEMENT=3

No More Easy Money=3

New Winning Formulas=9

New Competitive Balance=14

CHAPTER 2: NO ASIA, JUST ASIAN MARKETS=18

A Vast Region Marked by Diversity=18

Asian Financial Markets Reflect Region's Diversity=22

Market Similarities and Linkages=26

Part II: Winning in Key Businesses=33

CHAPTER 3: CORPORATE BANKING: BIG PROFITS AMONG THE RISKS=35

Fundamentals of a Large Attractive Business=36

A Segmented Business=47

Clouds on the Horizon: Competition and Risk=55

Winning in the New Environment=56

Opportunities for Local and Multinational Banks=60

CHAPTER 4: INVESTMENT BANKING: NO ESCAPE FROM GLOBAL TRENDS=62

Asia's Capital Flows: Too Good an Opportunity to Miss?=63

Elusive Profits in the Fight for Cross-Border Dominance=70

Profits Under Protection in Domestic Investment Banking=78

Critical Factors for Future Success=80

Strategic Options for the 21st Century=86

The Winners' Circle=90

CHAPTER 5: TRADING: BACK TO THE BASICS=92

Balancing Opportunities and Challenges=93

Resulting Trading Economics in Asia=103

Winning Trading Formulas also Apply in Asia=107

Building Blocks of Success=110

Trading Winners in Asia=115

CHAPTER 6: ASSET MANAGEMENT: POSITIONING FOR PROFITS=120

Asset Management Is Evolving Rapidly=121

Retail Asset Management: Building Pipelines to Customers=126

Institutional Asset Management: Setting and Meeting New Expectations=140

Big Profits for a Few, Small Profits for Many=150

CHAPTER 7: PRIVATE BANKING: A MIRACLE FOR A FEW=153

Not as Easy as It Seems=153

The Million-Dollar Question: Who, Where, and How Much?=156

The Emerging World of the Haves and Have-Nots=162

Four Ingredients for Success=167

Winning Trust in Japan=173

Victory for a Few=174

CHAPTER 8: RETAIL BANKING: THE MASSES WILL ENRICH MANY=177

The Drivers of Change=178

Competitors' Challenges and Choices=193

Victory for the Many Survivors=203

Part III: Winning in Key Countries=207

CHAPTER 9: HONG KONG AND SINGAPORE: MANAGED CONSOLIDATION=209

Similarities and Differences=211

Attractive Banking Opportunities to Date=218

The Challenges of the 21st Century=222

Elements of the New Profit Recipe=226

CHAPTER 10: TAIWAN: FOCUSING FOR VICTORY=229

Focus or Perish=230

Where to Focus?=231

Deregulation: Changes, Opportunities, and Challenges=236

How to Focus: Innovative Products, Integrated Services=244

Competitors Must Focus to Win=250

CHAPTER 11: SOUTHEAST ASIA'S BIG FOUR: REINVENTING FOR THE 21ST CENTURY=253

The End of an Era=255

Crisis Unleashes New Forces, Challenges, and Opportunities=267

Different Priorities Among the Big Four=276

Reinventing from Within=284

The Winners' Camp=286

CHAPTER 12: JAPAN: MODERNIZING THE SYSTEM, MOBILIZING THE WEALTH=289

Mobilizing Wealth Is Key to Growth and Modernization=290

Deregulation Breeds Opportunities=295

What It Will Take to Win: Basics with a Twist=305

Bold, Innovative Players Will Win=307

CHAPTER 13: KOREA: A NEW ORDER IN THE MAKING=317

From Economic Miracle to Muddle=319

A Financial System Managed for Weakness=321

Rebuilding Korean Banking=328

Opportunities in the New Order=330

Likely Winners=335

CHAPTER 14: CHINA: SUSTAINING A CAREFUL BALANCE=338

China's Economy in Transition=340

Overview of China's Financial System=344

Broad Market Opportunity=356

Likely Winners=364

CHAPTER 15: INDIA: STRUGGLING FOR FREEDOM=370

Controlled Economy Giving Way to Liberalization=371

Four Phases of Banking System Evolution=373

Opportunities Increasing Across the Banking Spectrum=380

What It Will Take to Win=389

Who Will Win?=395

Part IV: Conclusion=399

CHAPTER 16: BUILDING WINNERS IN THE NEW ASIAN MARKETS=401

Local Commercial Banks Must Reform=401

Start Again at the State Banks=407

Local Private Banks Must Change or Withdraw=410

Expanding Multinational Banks=411

Winning Investment Banks=415

DATA SOURCES FOR COUNTRY CHAPTER COVER PAGES=419

INDEX=421

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