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Contents

Acknowledgments

Chapter 1. The Intellectual Property Culture

Chapter 2. Building the Culture

Chapter 3. Making the Culture Contagious: Intellectual Property within the Organization

Chapter 4. The Role of Counsel

Chapter 5. Earning Respect for Your Intellectual Property

Chapter 6. Giving Respect to Valid Patent Rights

Chapter 7. Constructively Sharing and Transferring Intellectual Property

Chapter 8. Toward a Successful Intellectual Property Strategy

Chapter 9. Trade Secrets and Other Intellectual Property

Chapter 10. Confidential Information and Effective Corporate Trade Secret Programs

Chapter 11. Patenting Inventions

Chapter 12. International Flavor

Appendices

Index

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Intellectual property culture : strategies to foster successful patent and trade secret practices in everyday business 이용현황 표 - 등록번호, 청구기호, 권별정보, 자료실, 이용여부로 구성 되어있습니다.
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0001726808 346.73048 -A12-5 서울관 서고(열람신청 후 1층 대출대) 이용가능

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알라딘제공
With the increasing public awareness of patents, U.S. Congress having enacted patent reform, and the U.S. Supreme Court taking on expanding numbers of patent cases, the pressure on innovation-based organizations to define and improve their intellectual property culture is higher than ever
before. The proper management of intellectual property assets is essential to a healthy business, but knowing how to proactively protect IP assets is far from intuitive. IP laws are complicated and require nuanced treatment by the executives in charge of making strategic deals and developing a
company's assets.

Intellectual Property Culture is designed to help attorneys and executives build a business culture in which the development and management of intellectual property is as painless and productive as possible. This Second Edition offers more practice tips, coverage of the America Invents Act (passed
in 2011), recent Supreme Court patent cases, and new appendices featuring additional helpful and practical tools.

With decades of combined experience in both the law and business of intellectual property, Dobrusin and Krasnow deliver an excellent guide for any company seeking to develop or improve its IP program. Filled with illuminating examples and anecdotes from the authors' real-world experiences, the book
contains valuable practical advice along with sample agreements, notice letters, employee training materials, patent status reports, IP policies, questionnaires, timelines, and other resources.