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Title page 1

Contents 4

Abstract 2

Introduction 7

Part 1. BTS Guidance and Requirements 9

1. Production Process 10

1.1. ROLES AND RESPONSIBILITIES 10

1.2. PRODUCTION PROCESS 11

1.3. FILE-NAMING CONVENTION 14

2. BTS Branding and Identity 16

2.1. WRITING STYLE 16

2.2. BTS COLOR PALETTE 17

2.3. USDOT SIGNATURE AND LOGOS 18

Part 2. Content Preparation 20

3. Preferred Language 21

3.1. INTENDED AUDIENCE 21

3.2. BEST PRACTICES 21

3.3. COMMON MISSTYLINGS 23

3.4. VOICE AND TONE 23

3.5. WORD CHOICE 24

3.6. WORDINESS 24

4. Spelling and Capitalization 25

4.1. SPELLING 25

4.2. CAPITALIZATION 25

5. Visualizations 27

5.1. FIGURES 27

5.2. EQUATIONS 43

5.3. ALTERNATIVE TEXT CAPTIONS 44

5.4. TABLES 44

5.5. FIGURE AND TABLE NOTES 46

6. Abbreviations, Acronyms, and Initialisms 48

6.1. PROPER USAGE 48

6.2. LISTS OF ABBREVIATIONS, ACRONYMS, AND INITIALISMS 48

6.3. DEGREES, STATE ABBREVIATIONS, AND MONTHS 49

7. Symbols 50

8. Numbers and Math 52

8.1. WHEN TO USE FIGURES OR SPELL OUT 52

8.2. ROUNDING 54

8.3. UNITS 54

8.4. FORMATTING MATH 54

9. Punctuation 57

9.1. SERIAL COMMA 57

9.2. SPACES 57

9.3. LISTS 57

9.4. PARENTHETICALS AND BRACKETS 58

Part 3. Document Production 59

10. Organization 60

10.1. FRONTMATTER 60

10.2. MAIN CONTENT 63

10.3. BACKMATTER 64

11. Formatting in Word 65

11.1. MARGINS 65

11.2. PAGINATION 65

11.3. TEXT STYLING 66

11.4. TABLE OF CONTENTS STYLING 66

11.5. HYPERLINKS 67

11.6. LISTS 67

11.7. FOOTNOTES 68

11.8. REFERENCE LISTS AND IN-TEXT CITATIONS 68

12. Layout 73

12.1. WHEN TO ENTER INTO LAYOUT 73

12.2. LAYOUT FORMATTING 73

Part 4. Web Production 74

13. Choosing the Right Platform 75

13.1. PLATFORMS AND CRITERIA 75

13.2. DRUPAL INFORMATION GALLERY 76

14. Web Styles and Formatting 77

14.1. WWW.BTS.GOV 77

14.2. DATA.BTS.GOV 78

14.3. EXPLORE.DOT.GOV 78

14.4. MAPS.DOT.GOV AND GEODATA.BTS.GOV 78

15. Production to Publication 79

15.1. PRODUCTION-TO-PUBLICATION PROCESS 79

15.2. POSTPUBLICATION 79

15.3. NTL ENTRY 79

Part 5. Appendices 80

Appendix A. BTS Style Hub 81

Appendix B. Legal Requirements 82

Appendix C. What's New: 2025 Edition 83

List of Abbreviations, Acronyms, and Initialisms 85

Tables 6

Table 1. Words and Phrases to Facilitate Accessibility and Inclusivity 22

Table 2. Common Wordy Phrases to Avoid 24

Table 3. Graphs and Charts by Purpose 35

Table 4. BTS Color Palette and Accessible Pairings 42

Table 5. Tips for Ensuring Accessibility With a Limited Palette 43

Table 6. Sample Table-Port Throughput Measures 45

Table 7. Sample Table-Transit Vehicles and Ridership in Revenue Years 2000, 2010, and 2018-2020 46

Table 8. Unit Abbreviations 54

Table 9. BTS Report Structure and Organization 60

Figures 6

Figure 1. BTS Primary Color Palette 17

Figure 2. BTS Palette Shades 17

Figure 3. Presentation of BTS With USDOT's Signature 18

Figure 4. USDOT Logo Variants 19

Figure 5. Sample Figure With Appropriate Formatting and Associated Elements 27

Figure 6. BTS Figure Style: Bar Graph 28

Figure 7. BTS Figure Style: Stacked Bar Graph With Patterns 29

Figure 8. BTS Figure Style: Line Graph 30

Figure 9. BTS Figure Style: Line Graph With Patterns 31

Figure 10. BTS Figure Style: Pie Chart 32

Figure 11. Sample Compound Figure 33

Figure 12. Sample Bar Graphs 36

Figure 13. Two-Axis Bar Graph 37

Figure 14. Sample Inaccessible Line Graph 38

Figure 15. Sample Accessible Line Graphs 38

Figure 16. Sample Pie Charts 39

Figure 17. Sample Scatter Plots 41

Figure 18. BTS Pattern Swatches 43

Figure 19. BTS Symbols 43

Figure 20. How to Confirm If a Symbol Is a Unicode 50

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